HILTON COLUMBIA CENTER
Area Sales Manager
The Area Sales Manager is responsible for driving sales and revenue growth for a multi
faceted dual hotel complex; Hilton Columbia Center and Hampton Inn Columbia Historic District. This role involves developing and implementing strategic sales plans, cultivating
client relationships, to achieve sales targets and maximizing occupancy rates across various
segments, including group corporate, association/convention, and SMERF. The Area Sales
Manager plays a key role in promoting the hotels’ complex's offerings, enhancing its competitive
position in the market, and ensuring exceptional service delivery to clients and guests. All other
duties as assigned.
About Us
At Hospitality America, winner of Top Workplaces USA, we provide hospitality management services across all aspects of hotel management and operations through a principled approach that is guided by our values. What we call P.E.A.C.H.
PASSIONATE – Passionate with the spirit to serve.
EXCELLENCE – Committed to excellence that inspires results.
ADAPTABLE – Adjust, adapt, and overcome.
COMMUNITY – Creators of a collaborative community invested in growth.
HUMBLE – Humble, trustworthy, and transparent.
They guide how we work, who we work with, and how we achieve success for our partners and our internal community. Our people are the core to our success; therefore, we invest in employee training and development to ensure our communities and team members can thrive.
What You'll Do
• Develop and execute comprehensive sales strategies and action plans to achieve
revenue goals and market share objectives for the hotel complex.
• Identify target market segments, key accounts, and business opportunities, and prioritize
sales initiatives accordingly.
• Monitor market trends, competitor activities, and customer preferences to inform
strategic decision-making and sales forecasting.
• Cultivate and maintain relationships with existing and prospective clients.
• Conduct regular sales calls, meetings, and presentations to promote hotels’ complex
services and offerings, address client needs, and secure business opportunities.
• Negotiate contracts, pricing terms, and service agreements with clients, ensuring
alignment with hotels’ complex revenue objectives and profitability targets.
• Foster a culture of collaboration within the sales team, promoting teamwork and sharing
of best practices.
• Participate in trade shows, industry events, and networking activities to promote the
hotel complex and generate leads.
• Monitor and analyze sales performance metrics, booking patterns, and market demand
trends to optimize pricing strategies and revenue yield.
• Implement dynamic pricing strategies, special promotions, and packaging deals to drive
incremental revenue and maximize room revenue potential.
• Collaborate closely with other departments within the hotel complex, including
operations, revenue management, catering, and guest services, to ensure alignment of
sales initiatives with overall business objectives.
• Communicate effectively with internal stakeholders to coordinate resources, address
client needs, and resolve operational issues in a timely manner.
• Generate regular sales reports, forecasts, and performance analysis to track progress
against sales targets, identify opportunities for improvement, and measure ROI of sales
initiatives.
• Utilize sales data and market insights to identify emerging trends, customer preferences,
and competitive threats, and adjust sales strategies accordingly.
WHY Hilton Columbia Center and Hampton Inn Columbia:
Competitive Salary: We believe in recognizing and rewarding our team members for their hard work.
Exciting and Fun Work Environment: Nobody wants to work in a dull and boring environment, join a team that believes you should enjoy coming to work every day!
Top Notch Training and Growth Opportunities: We will make sure you have what you need to excel in your career!
Medical, Dental, and Vision coverage.
Paid vacation time.
401k Retirement Plan.
EDUCATION AND EXPERIENCE
o 2-3 years of hotel sales experience or equivalent industry experience or
equivalent combination of education and work experience. Knowledge of Hilton
and Marriott systems and Delphi a plus.
o Exceptional verbal and written communication skills.
o Ability to cultivate a productive team that embodies PEACH.
o Ability to work in a fast-paced, high-pressure environment where priorities are
constantly changing.
o Ability to work overtime and/or irregular hours.
PHYSICAL DEMANDS:
The physical demands described here are representative of those that must be met by an
employee to successfully perform the essential functions of this job. Reasonable
accommodations may be made to enable individuals with disabilities to perform the essential
functions.
o Must be able to stand for prolonged periods of time.
o Must be able to lift up to 15 pounds.
o Must be able to navigate various departments of the organization’s physical
premises.
TRAVEL:
Less than 5%
AFFIRMATIVE ACTION/EEO STATEMENT:
Hospitality America, LLC provides equal employment opportunities to all employees and
applicants for employment and prohibits discrimination and harassment of any type without
regard to race, color, religion, age, sex, national origin, disability status, genetics, protected
veteran status, sexual orientation, gender identity or expression, or any other characteristic
protected by federal, state, or local laws.
ADDITIONAL INFORMATION:
This job description in no way states or implies that these are the only duties to be performed by
the employee filling this position. Employees will be required to follow any other job-related
instructions and to perform any other job-related duties requested by management.
Management has the right to add to, revise, or delete information in this job description.
Reasonable accommodation will be made to enable qualified individuals with disabilities to
perform this position's essential functions.
This document does not create an employment contract, implied or otherwise, other than an “at
will” employment relationship.